Work Studio PreviewPerformance reporting
Performance reporting
connected to action.
Change the reporting window in this hypothetical dashboard to see how metrics, account signals, and the decision queue move together.
Commercial Dashboard
Performance connected to action.
Switch the reporting window to see how the topline, trend, account detail, and recommended actions change together.
CPG CONSULTING
Four-week retail performance
Hypothetical account scorecard for one fictional beverage brand
Retail sales$31.7K+11.8% vs prior 4W
Consumer units4,360+8.5% vs prior 4W
Weighted velocity4.74units / store / week
In-stock rate91.6%2.4 pts below target
4-WEEK VELOCITY TRENDWeighted velocity
ACTIONRetailer B availability86% in-stock is suppressing movement.
WATCHRetailer C velocityStable at 5.0. Test focused support.
ON PLANRetailer A trendVelocity and availability improved together.
| Account | Stores | Units | U/S/W | vs prior | In-stock | Distribution | Status |
|---|
01 / THIS WEEKAudit Retailer B inventory and shelf execution
02 / NEXT TESTSupport Retailer C's highest-opportunity stores
03 / PROTECTMaintain Retailer A service before adding doors
KEY TAKEAWAY Confirm distribution and availability before treating a velocity change as a demand change.
All figures are hypothetical. The metrics and actions are examples, not category benchmarks or represented client results.
What to Notice
The deliverable should improve the decision.
The demonstration uses hypothetical figures, but the structure reflects how we turn raw inputs into a usable commercial story.
Design principles
- Keep metric definitions stable across periods
- Separate distribution and availability from demand
- Show account detail behind the topline
- Finish with owners and next actions
Next Step
Build the version using your business.
Start with a free 30-minute discovery call to discuss the goal, timing, inputs, and right-sized scope.